Zalando: how to add countries

About this article

This article describes how to add new countries (a.k.a. markets or sales channels) to your Zalando channel on ChannelEngine so that you can sell your products in more markets.

Introduction

Setup

Content mappings

Offer mappings

Pricing

Introduction

When you sell in multiple Zalando countries, configure your selling countries on ChannelEngine and coordinate your sales footprint with Zalando. 

Setup

To add countries to your Zalando channel:

1. Contact Zalando via zDirect to let them know you want to expand to new markets. For more information, refer to the Expanding into new markets on zDirect article.
2. On ChannelEngine, open your Zalando channel, and go to Setup, Plugin-specific settings.

3. In the Countries dropdown, select the countries where you want to sell.
    

   

4. Click Save to update your settings.

Content mappings

In Mappings, Content mappings, map the following attribute:

• Description [country] - the product description, in English. Zalando localizes your content to the relevant country.

Offer mappings

Additional offer mappings become available. In Mappings, Offer mappings:

• Export to [country] - specifies if the product should be sold in this country. You may be able to sell certain brands in some countries, but not in others. Only set this to Yes after you verified that Zalando is ready to receive price updates for the newly added countries.

• Fulfillment override [country] - select ZFS, Merchant, or Automatic, according to your preferred fulfillment method. 
• Merchant stock [country] - if you use ZFS, merchants must add a fictitious stock value so products can be validated, and Zalando prioritizes ZFS stock. 

Pricing

Make sure to export your selling prices in the currency of the sales channel, e.g.: when you add Poland, you must create a new output price rule with a currency conversion.

Zalando's price attributes appear in Offer mappings if you use pricing v1; and they appear in Pricing, Price rules if you use pricing v2.

• Price [country] in [currency] - set the regular selling price for the given country.
• Promo price [country] in [currency] - optionally, set the promotional price for the given country only after your products are listed successfully. To learn more about promotions, check out Zalando: how to set up promotions (pricing v2).

Verify with Zalando if it is ready to receive price updates for the newly added countries. If so, set the value of the attribute Export to [country] to Yes.

Hungary and Czech Republic

CZK and HUF prices must not have subunits, i.e.: prices must be submitted in whole numbers. Additionally, HUF prices must also be a multiple of five. HU prices may fail to export if they are not whole numbers and multiples of five.