eBay: how to set up multi-buy discounts
About this article
This article describes eBay's multi-buy feature, and how to configure it on ChannelEngine.
Table of contents
Introduction
Multi-buy is an eBay feature available to business sellers that allows you to offer a tiered discount when buyers purchase multiple items. The following applies:
- This feature is only available on eBay Australia, France, Germany, Italy, Spain, United Kingdom, and United States.
- You can configure up to three volume discounts.
- Every volume discount is a combination of quantity and percentage discounts, where the quantity acts as a minimum order quantity for the specified price.
- eBay indicates that this tool can help increase sales by 10%.
- If you are interested in using this feature, contact your customer success manager or a member of the Support team at ChannelEngine.
Setup on ChannelEngine
To set up these volume discounts, follow the steps below:
- Go to Mappings, Offer mappings on your eBay marketplace.
- Set the attribute Map promotion to 'yes' for the products you want enrolled.
- Set the Percentage discount attribute according to the number of pricing tiers you want. The percentage must range from 5% to 79%, increasing with each tier. Note that these attributes only accepts numerical values; do not add the percentage symbol.
- Once you have set up the discounts, click Save.
- The discounts are exported in the next 'export offers to channel' task.
NB: the Percentage discount is based on the value mapped to the Price attribute. If you have an active price rule which discounts the product by 50%, make sure to account for that in the Percentage discount mappings too.
Example
On ChannelEngine
- The products shown above have a regular price of 18.90.
- When customers buy a quantity of two, they enjoy a 5% discount.
- When customers buy three or more, they enjoy a 7% discount.
- There is no pricing tier for a quantity of four or more.
On eBay*
* This is not the same product used in the example above.
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