Home24: marketplace guide

About this guide

This is a ChannelEngine guide on the Berlin-based marketplace Home24. Here you can find information on how to request a Home24 account, how to configure this marketplace on ChannelEngine, and what the specific requirements are.

Table of contents

Commercial information

How to request an account

Associated costs

Marketplace features

Settings and configuration

Marketplace-specific requirements and exceptions

• Setup
• Categorization
• Mappings
• Listed products

FAQs

Commercial information

How to request an account

To start selling on Home24, you can: 

• Go to their seller portal and fill out the contact form.
  OR
• Contact one of Home24's business developers.

If you meet the requirements, Home24 sends you a shop invite link. If you are not sure you meet the Home24 requirements, do the survey.

Associated costs

Selling on Home24 comes with the following costs:

• Monthly fee - Home24 charges a monthly fee of EUR 39.00. The first three months are free of charge.
• Commission - Home24 charges a commission of 15% on total sales, including shipping and VAT.

Marketplace features

Settings and configuration

Setting up each channel on ChannelEngine follows the same flow, though not every channel includes the steps listed below.

1. Go through the Setup.
2. Create a Product selection.
3. Complete the Categorization.
4. Set up the Mappings: content, offers, and carriers.
5. Configure the Pricing: rules and currency conversion.
6. Fill in the Stock settings.
7. Finish the Activation.
8. Check the Listed products overview.

Marketplace-specific requirements and exceptions

Setup

Add the channel

Add a Home24 channel to your dashboard for each country in which you sell.

On ChannelEngine

Connection

1. This channel is a Mirakl-based channel. Therefore, you connect to it with your Mirakl Connect SSO account. For more information on configuring Mirakl Connect SSO with ChannelEngine, check out the Mirakl-based channels: SSO authorization article.
2. If you would like to test the order flow with this plugin, contact the ChannelEngine Support team to configure the connection of your plugin to support testing. For more information on testing orders, check out the article ChannelEngine: how to create test orders.

Invoice uploads

To configure your invoice settings, go to Advanced settings. Then, select one option from the dropdown menu in the Enable invoice uploading field, which contains the following options:

• ChannelEngine invoices - when ChannelEngine receives a shipment, ChannelEngine automatically generates an invoice and attaches it to the shipment before exporting the shipment.
• Merchant invoices (optional) - when ChannelEngine receives a shipment, ChannelEngine exports the shipment – even if there is no invoice attached to it.
• Merchant invoices (required) - when ChannelEngine receives a shipment, ChannelEngine only exports the shipment if an invoice is attached to it. If not, you receive a notification.
• None - when ChannelEngine receives a shipment, ChannelEngine takes no action other than notifying you that no invoice is present.

If you select one of the Merchant invoices options, make sure to upload the invoice to ChannelEngine via the Merchant API or via the web interface. To learn more, check out the article ChannelEngine: upload merchant invoices.

Categorization

Categorization is mandatory if you want to create or update existing product information on Home24. Both categorizations and mappings only result in updates if the content connection is enabled, and the relevant credentials have been entered (see the Setup section).

Although product descriptions must be in German on Home24, the categorization and mappings are in English.

Mappings

Content

All products (required)

• Brand - the brand or manufacturer of the product.
• Delivery scope - type and quantity of items.
• Depth/Length (cm) - the depth of the product, in centimeters.
• EAN-13 - the 13-digit EAN of the product.
• Height (cm) - the height of the product, in centimeters.
• Main color - the main color of the product.
• Main image (first) - the main image for your product.
• Main material - the main material in the product.
• Product ID - the unique number of the item in the seller's system.
• Product name (in German) - the name of the product, in German. The maximum number of characters allowed is 40.
• Shipping condition - indicate how the product is shipped. The options are: Assembled, Disassembled, No assembly required, Partly assembled, Rolled.
• Weight (kg) - the weight of the product, in kilograms.
• Width (cm) - the width of the product, in centimeters.

The following required attribute is common to all Mirakl-based marketplaces:

• Export strategy - choose a strategy for exporting product data. You can select from the following export strategies:
  • Yes - export all product content to the marketplace, including the EAN (GTIN), category, and other mapped attributes. This option is ideal if you manage both product content and offers through ChannelEngine for the marketplace. Before you set this option, ensure that you map all required attributes.

  • No - do not export product content to the marketplace. Choose this option to keep the product content excluded from exports and only export the offers. This option is ideal if you do not want to export the product content yet, or you want to export only the product offers because the product content already exists on the marketplace.
     

    NB: the default export strategy is Yes, even if the Export strategy attribute is left unmapped.

All products (optional)

• Miscellaneous (1-10) - the additional images of the product. 
• Mood images - additional images that transfer the state of mind or emotions, and can help to increase sales and brand recognition. E.g.: a mood image can contain the product itself in the context of a photo.
• Product description - it is recommended to add the main description of the product. Home24 supports the following HTML tags: p, br, ul, li, ol, b, strong, i, u. If your description contains no tags, Home24 improves its readability by converting the line breaks into br tags.
• YouTube ID - add a link to your company's video on YouTube.
• Variant name - the name of the product variant, in German.

Offer

The following offer attributes are common to some Mirakl-based marketplaces:

• ECO #1-5 amount - the amount due for the eco-contribution related to the product. E.g.: 2.50.
• ECO #1-5 EPR category code - the extended producer responsibility (EPR) code that applies to the product. For a list of category codes, check out the article Providing data to comply with circular economy regulations in Mirakl's help center (note that you need to be logged in to Mirakl to access this page). E.g.: DE-WEEE, FR-DEA, etc.
• ECO #1-5 producer ID - your producer ID, received upon registering with a packaging register, such as Germany's LUCID. The maximum number of characters is 255.
• Category-specific ECO attributes - depending on your sales country, you might be required to map additional ECO attributes for products in specific categories. Review which ECO attributes to map within each category.

If pricing v2 is activated in your environment, you will see the following offer attributes, which are common to all Mirakl-based marketplaces:

• Allow promotion below min price - set to true to allow the promotion price to drop below your product's minimum price. To learn more, check out the article ChannelEngine: promotions.
• Strike price - the regular selling price. Use it in combination with your discount price to set up a discount/strikethrough pricing. To learn more, check out the Working with discounts section of this article. 
• Map your current selling price in Price in Pricing, Price rules. 
• Additionally, the Fee groups attribute appears in Mappings, Fee group mappings, if pricing v2 is activated. Map the marketplace fee group ID of the product there.  

The following offer attributes are also common to all Mirakl-based marketplaces:

• Discount start date - the date from which the product's sale price is valid, if applicable. Input the date as a fixed value. The date format is YYYY-MM-DD HH:MM:SS ZZ. All dates follow ISO month-day formatting, and all times follow 24-hour formatting in the UTC timezone. E.g.: 2026-10-25 15:30:00 +01 will start your discount on 25 October 2026 at 3:30 PM, one hour ahead of UTC time.
• Discount end date - the date until which the product's sale price is valid, if applicable. Input the date as a fixed value. The date format is YYYY-MM-DD HH:MM:SS ZZ. All dates follow ISO month-day formatting, and all times follow 24-hour formatting in the UTC timezone. E.g.: 2026-10-30 23:59:59 +01 will end your discount on 30 October 2026 at 11:59 PM and 59 seconds, one hour ahead of UTC time.
• Discount price - (appears only if you use pricing v1) the product's sale price, if applicable. This attribute must have a lower value than the Price attribute. 
• Discount quantity threshold - the minimum quantity required for the discount rate to be available.
• Leadtime to shipment - the number of days before you ship the product. You can create your own unique rules, if applicable. For more information on this, check out the article Lead time to ship in Mirakl's help center.
• Minimum quantity alert - map this attribute to receive a notification from Mirakl if your stock drops below the threshold defined.
• Offer state - the product's condition. Find your option from the dropdown menu by selecting the fixed value to apply to all.
• Product tax code - the taxation code applicable to the product.
• Logistic class - your optional shipping class. Make sure to map the shipping class using the marketplace’s codes and not with the labels that are visible in the partner portal's user interface. These codes vary per marketplace. If this marketplace makes use of logistic class codes, they can be found below.

Logistic class codes

Working with discounts

These instructions apply to most Mirakl marketplaces. If there are any exceptions on this marketplace, these are noted below. 

Pricing v1

• To set up a discount, map the Discount price, Discount start date, and Discount end date attributes. If you want to set a permanent discount, map the Discount end date attribute with a date in the far future instead of leaving it unmapped. Otherwise, the offer is not exported, and errors are shown on the Validation and feedback tab.
• The discounted price is only exported if it is lower than the base price.
• If you do not want to set a bulk discount, leave the Discount quantity threshold attribute unmapped.
• To set a bulk discount, the Discount quantity threshold must be set to a value higher than 1. For example, a value of 2 indicates that the buyer must purchase two or more products at the same time to benefit from the discount.

Pricing v2

1. To set up your strikethrough price, map the Strike price attribute to your regular price in Offer mappings. 
2. Then, indicate the discount period. Map the Discount start date and Discount end date attributes to indicate the start and end dates of your discount.
3. If you do not want to set a bulk discount, leave the Discount quantity threshold attribute unmapped. 
4. If you do not set up a bulk discount, set up your discount price:
   1. Go to Pricing, Promotions.
   2. Choose your discount method, e.g.: percentage discount, and configure the start and end dates.
   3. Select the products to which the discount is applied.
5. Keep in mind:
   • Your discount price and Strike price cannot have the same value. 
   • ChannelEngine only sets a discount if your discount price is lower than Strike price.
6. If set up correctly, your product displays a discount label and a strikethrough price on the channel.

Carrier

Carrier mapping is not required on Home24. However, you can map your carrier to a specific list of carriers maintained by Home24. This allows for working track-and-trace links in the back-end, as well as for the buyer. If your default carrier is missing, please contact Home24.

Listed products

If you have problems with products not appearing on Mirakl-based marketplaces – especially if you are trying to create products, check the Listed products page for more information. Use the Channel status filter or the Validation and feedback tab to view all known errors for specific products.

If you see either of the below statuses, refer to the article ChannelEngine: why is my product listed as 'Product not found' in the inventory report?:

• Product not found in inventory report
• Product not in offer file

Products that ChannelEngine has failed to export are shown as Invalid, e.g.: products with an empty GTIN or that do not yet exist on the marketplace.

Alternatively, download the error report generated by Mirakl. To do so:

1. Log onto the Mirakl platform and go to Catalog, Product imports.
2. Identify the latest report and click the See details button.
3. Download the CSV file Non-integrated products report.

Additional information

Merchant cancelations

Only the customer can cancel an order. The seller can reject the order or, if the order was already accepted, refund the order to the customer.

FAQs

How often does each task run on Mirakl-based marketplaces?
By default, Mirakl-based marketplaces follow the schedule below:

My product has been blocked by Home24. What can I do?
Home24 reserves the right to block products with a high number of incidents. The first time your product is blocked, you can request its unblocking via email. Note that you need to describe in detail the steps you have taken to reduce the incident rate. If the product's incident rate increases again or remains high, the product is permanently blocked.

Can I map attributes on ChannelEngine and on the Mirakl platform?
No. Mapping attributes on the Mirakl marketplace platform interferes with ChannelEngine's content export. Therefore, it is recommended to categorize and map content only on ChannelEngine.

Why am I not receiving feedback on my content and/or offer exports?
Chances are that you are receiving the feedback. However, different types of error reports can take a couple of hours or several days to be generated:

• Offer feedback
  • Error reports are mostly generated automatically and are imported quickly.
• Content feedback
  • Transformation error report - this is automatically generated, and usually imported within a maximum of one day.
  • Conventional error report - this requires a manual review by the Mirakl-based marketplace, and not all do so. It can take several days for this report to be imported.

Note that the previous feedback report is not removed from ChannelEngine until both the latest transformation and the conventional reports have been fully processed by ChannelEngine. If there are no errors to report, no new reports are generated.