Sarenza: marketplace guide

About this guide

This is a ChannelEngine guide on the Paris-based marketplace Sarenza. Here you can find information on how to request a Sarenza account, how to configure this marketplace on ChannelEngine, what the specific requirements are, and more.

Table of contents

Commercial information

How to request an account

Associated costs

Marketplace features

Settings and configuration

Marketplace-specific requirements and exceptions

• Setup
• Categorization
• Mappings
• Pricing
• Listed products

FAQs

Commercial information

Founded	2005
Founders	Francis Lelong, Yoan Le Berrigaud, Frank Zayan
Headquarters	Paris, France
Area served (orders)	France
Number of monthly visits	circa 3.5 million
Website	Sarenza
Setup cost	none
Commission	see the Associated costs section
Other costs	see the Associated costs section
Payment	1st, 11th and 21st of every month
Product categories	fashion, kids/babies, shoes/bags/luggage
Input language	English, French
Input currency	EUR
Content creation	yes
Minimum number of SKUs	no
Advertisement options	yes
Profile on ChannelEngine	Sarenza

How to request an account

To start selling on Sarenza, contact them via email. You are required to have experience selling on other marketplaces, as well as official distributor status for the brands you sell within France. 

Associated costs

Sarenza does not charge a setup fee. However, it does charge a monthly fee of EUR 39.00, alongside a category-based commission on every sale (15-20%). 

Marketplace features

Supported	Not supported
Product content	Automatic relationships
Product offers	Marketplace fulfillment service
Returns (merchant)	Refurbished products
Carrier mapping	Repricing
From-for pricing	Volume discounts
EAN matching	Cancelations (marketplace)
Custom refund reasons	Cancelations (merchant)
Product variations (size/color)	Returns (marketplace)
Orders	Shipments
Multiple stock locations	Sales channels*
Bundles	Fee reductions
	Pick-up point delivery
	HTML formatting

* A marketplace that supports sales channels allows merchants to list and sell products across multiple markets (e.g.: countries, regions, and states), all from the same connection. Sarenza is active in 26 different countries, but the marketplace now focuses on France only (via www.sarenza.com).

Settings and configuration

Setting up each marketplace on ChannelEngine follows the same flow, though not every marketplace includes the steps listed below.

1. Go through the Setup.
2. Create a Product selection.
3. Complete the Categorization.
4. Set up the Mappings: content, offers, and carriers.
5. Configure the Pricing: rules and currency conversion.
6. Finish the Activation.
7. Check the Listed products overview.

Marketplace-specific requirements and exceptions

Setup

On ChannelEngine

Sarenza is a Mirakl-based marketplace, so you can connect it with ChannelEngine using a Mirakl Connect SSO account. For more information on this, check out the Mirakl-based channels: SSO authorization article.

Invoice uploads

To configure your invoice settings, click Advanced settings. You can then click the dropdown menu Enable invoice uploading, which contains the following options:

• ChannelEngine invoices - when ChannelEngine receives a shipment, it automatically generates an invoice and attaches it to the shipment before exporting it.
• Merchant invoices (optional) - when ChannelEngine receives a shipment, it exports it – even if there is no invoice attached to it.
• Merchant invoices (required) - when ChannelEngine receives a shipment, it only exports it if an invoice is attached to it. If not, you receive a notification.
• None - when ChannelEngine receives a shipment, it takes no action other than notifying you that no invoice is present.

If you select one of the Merchant invoices options, make sure to upload the invoice to ChannelEngine via the Merchant API or via the web interface. To learn more, check out the article ChannelEngine: merchant invoices.

Categorization

Categorization on Sarenza is straightforward, and attributes are provided in English. 

Mappings

Content

All products (required)

• Age - the age range associated with the product in the case of children's clothes and shoes.
• Brand - the name of the brand, up to a maximum of 256 characters. 
• EAN - the product's 13-digit EAN, which is the unique product identifier on Sarenza. 
• Family SKU - the SKU of the parent product, used to create product variations. The maximum number of characters is 256.
• Gender - the product's target gender. 
• Images 1 - the product's primary image. The image requirements are:
  
  • Minimum resolution - 1,008x1,380 px.
  • Recommended resolution - 1,670x2,288 px.
  • Aspect ratio - 1.37.
  • File format - JPEG, GIF, PNG, WEBP.
  • File size - 1 MB at most.
  • Color mode - RGB.
  • The image should be upright, and horizontally aligned.
  • Maintain a margin between the model and the image's edge.
  • The image should have a gray background.
  • Shoes must be turned to the side, instead of facing the camera.
• Image 2 - the product's secondary image. Unlike Image 1, not all requirements must be met for Image 2.
  NB: Sarenza offers a service that adjusts your images according to their requirements. For information on the cost and availability of this service, contact Sarenza.
• Main color - the product's main color. 
• Product SKU - your product's SKU. The maximum number of characters is 256.
• Title - the product's title, up to a maximum of 256 characters. The required structure is [category] + [name of the product] + [color].

All products (optional)

• Description - the product's description, up to a maximum of 1,024 characters
• Images 3-9 - the product's additional images. See Images 1-2 for the requirements. 

Offer

Required

The only required attribute on Sarenza is Price, which is the desired selling price for the product in EUR.

Optional

The following offer attributes are common to some Mirakl-based marketplaces:

• ECO #1-5 amount - the amount due for the eco-contribution related to the product. E.g.: 2.50.
• ECO #1-5 EPR category code - the extended producer responsibility (EPR) code that applies to the product. For a list of category codes, check out the article Providing data to comply with circular economy regulations in Mirakl's help center (note that you need to be logged in to Mirakl to access this page). E.g.: DE-WEEE, FR-DEA, etc. 
• ECO #1-5 producer ID - your producer ID, received upon registering with a packaging register, such as Germany's LUCID. The maximum number of characters is 255.

The following offer attributes are common to all Mirakl-based marketplaces:

• Discount end date - the date until when the product's sale price is valid, if applicable. The date format is YYYY-MM-DD HH:MM:SS ZZ. E.g.: 2022-12-31 23:59:59 +00.
• Discount price - the product's sale price, if applicable. This attribute must have a lower value than the Price attribute.
• Discount quantity threshold - the minimum quantity required for the discount rate to be available.
• Discount start date - the date from when the product's sale price is valid, if applicable. The date format is YYYY-MM-DD HH:MM:SS ZZ. E.g.: 2022-12-31 23:59:59 +00.
• Leadtime to shipment - the number of days before you ship the product. By default, this is set to two. You can create your own unique rules, if applicable. For more information on this, check out the article Lead time to ship in Mirakl's help center.
• Minimum quantity alert - map this attribute to receive a notification from Mirakl if your stock drops below the threshold defined.
• Offer state - the product's condition. Find your option from the dropdown menu by selecting the fixed value to apply to all.
• Product tax code - the taxation code applicable to the product.
• Logistic class - your optional shipping class. Make sure to map it using the marketplace’s codes, not the labels visible in the front-end. These codes vary per marketplace. If this marketplace makes use of logistic class codes, they can be found below.

Code	Label	Description
S	Small	Small package, less than 1 kg. Dimensions: L+W+H < 150 cm with L < 100 cm.
M	Medium	Medium package, between 1 and 3 kg. Dimensions: L+W+H < 150 cm with L < 100 cm.
L	Large	Large package, between 3 and 5 kg. Dimensions: L+W+H < 150 cm with L < 100 cm.
XXL	Extra large	Oversized package of more than 5 kg. Dimensions: L+W+H >= 150 cm or L > 100 cm.

 

Working with discounts

• To set up a discount, you must map the Discount price, Discount start date, and Discount end date attributes. If you want to set a permanent discount, map the Discount end date attribute with a date in the far future instead of leaving it unmapped. Otherwise, the offer is not exported, and errors are shown on the Validation and feedback tab.
• The discounted price is only exported if it is lower than the base price.
• If you do not want to set a bulk discount, leave the Discount quantity threshold attribute unmapped – otherwise, the export is broken.
• To set a bulk discount, the Discount quantity threshold must be set to a value higher than 1. E.g.: a value of 2 indicates that two or more of the product must be purchased at the same time for the buyer to benefit from the discount.

Carrier

Carrier mapping is not required on Sarenza. However, you can map your carrier to a specific list of carriers maintained by Sarenza. This allows for working tracking codes in the back-end, as well as for the buyer. If your default carrier is missing, contact Sarenza to have it added to the list. 

Pricing

All prices must be listed in EUR on Sarenza. 

Listed products

If you have problems with products not appearing on Mirakl-based marketplaces – especially if you are trying to create products –, check the Listed products page for more information.

You can either use the Channel status filter (e.g.: products that ChannelEngine has failed to exported, such as those with an empty GTIN or that do not exist on the marketplace yet, are shown as Invalid) or the Validation and feedback tab to see all known errors for specific products.

Alternatively, you can access the marketplace's back-end and download the error report generated by Mirakl. To do so:

1. Log in to the Mirakl back-end and go to Catalog, Product imports.
2. Identify the latest report and click the See details button by it.
3. Download the CSV file Non-integrated products report.

FAQs

How often does each task run on Mirakl-based marketplaces?

By default, Mirakl-based marketplaces follow the schedule below:

Task	Frequency
Export product data to marketplace	every 60 minutes
Export product offers to marketplace	every 15 minutes
Import product offers from marketplace	every 15 minutes
Import orders from marketplace	every 15 minutes
Export order shipments to marketplace	every 15 minutes
Export returns to marketplace	every 30 minutes

Can I map attributes on ChannelEngine and in the Mirakl back-end?

No. Mapping attributes in the Mirakl marketplace back-end interferes with ChannelEngine's content export. Therefore, it is recommended to stick to categorizing and mapping content only on ChannelEngine.

Why am I not receiving feedback on my content and/or offer exports?

Chances are you are receiving the feedback. However, different types of error report can take a couple of hours or several days to be generated:

• Offer feedback
  • Error reports are mostly generated automatically, and are imported quickly.
• Content feedback
  • Transformation error report - this is automatically generated, and usually imported within a maximum of one day.
  • Conventional error report - this requires a manual review by the Mirakl-based marketplace, and not all do so. It can take several days for this report to be imported.

Note that the previous feedback report is not removed from ChannelEngine until both the latest transformation and conventional reports have been fully processed by ChannelEngine – or no new reports have been generated because there are no errors to report.